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1881 illustration by Thomas Nast who, with Clement Clarke Moore, helped to create the modern image of Santa Claus.
The modern portrayal of Santa Claus frequently depicts him listening to the Christmas wishes of young children.
Santa Claus, also known as Saint Nicholas, Father Christmas, Kris Kringle, or simply "Santa", is a figure which was derived from the Dutch figure of Sinterklaas, a historical, legendary figure who in many Western cultures, is said to bring gifts to the homes of the good children during the late evening and overnight hours of Christmas Eve, December 24[1] or on his Feast Day, December 6 (Saint Nicholas Day).[2] The legend may have part of its basis in hagiographical tales concerning the historical figure of gift giver Saint Nicholas. A nearly identical story is attributed by Greek and Byzantine folklore to Basil of Caesarea. Basil's feast day on January 1 is considered the time of exchanging gifts in Greece.
As "Sinterklaas" Saint Nicholas was originally portrayed wearing bishop's robes, (a "Tabard" or "tabberd" in Dutch ) [3] today Santa Claus is generally depicted as a plump, jolly, white-bearded man wearing a red coat with white collar and cuffs, white-cuffed red trousers, and black leather belt and boots (images of him rarely have a beard with no moustache). This image became popular in the United States and Canada in the 19th century due to the significant influence of caricaturist and political cartoonist Thomas Nast.[4][5][6] This image has been maintained and reinforced through song, radio, television, and films. In the United Kingdom and Europe, he is often depicted in a manner identical to the American Santa Claus, but he is commonly called Father Christmas.
A well-known folk legend associated with Santa Claus says that he lives in the far north, in a land of perpetual snow. The American version of Santa Claus says that he lives at his house on the North Pole, while Father Christmas is often said to reside in the mountains of Korvatunturi in Lapland Province, Finland. Santa Claus lives with his wife Mrs. Claus, a countless number of magical elves, and eight or nine flying reindeer. Another legend, popularized in the song Santa Claus Is Coming to Town, says that he makes a list of children throughout the world, categorizing them according to their behavior ("naughty" or "nice") and that he delivers presents, including toys, candy, and other gifts to all of the good boys and girls in the world, and sometimes coal to the naughty children, on the single night of Christmas Eve. He accomplishes this feat with the aid of the elves who make the toys in the workshop and the reindeer who pull his sleigh.[7][8]

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Origins

Early Christian origins

A medieval fresco depicting St Nicholas from the Boyana Church, near Sofia, Bulgaria.
Saint Nicholas of Myra is the primary inspiration for the Christian figure of Sinterklaas. He was a 4th century Greek Christian bishop of Myra (now Demre) in Lycia, a province of the Byzantine Anatolia, now in Turkey. Nicholas was famous for his generous gifts to the poor, in particular presenting the three impoverished daughters of a pious Christian with dowries so that they would not have to become prostitutes.[9] He was very religious from an early age and devoted his life entirely to Christianity. In Europe (more precisely the Netherlands, Belgium, Austria and Germany) he is still portrayed as a bearded bishop in canonical robes. In 1087, the Italian city of Bari, wanting to enter the profitable pilgrimage industry of the times, mounted an expedition to locate the tomb of the Christian Saint and procure his remains. The reliquary of St. Nicholas was desecrated by Italian sailors and the spoils, including his relics, taken to Bari[10][11] where they are kept to this day. A basilica was constructed the same year to store the loot and the area became a pilgrimage site for the devout, thus justifying the economic cost of the expedition. Irish historians say that his remains were moved on again from Italy to Jerpoint Abbey in County Kilkenny, where his grave can still be seen.[12] Saint Nicholas was later claimed as a patron saint of many diverse groups, from archers, sailor, and children to pawnbrokers.[9][13] He is also the patron saint of both Amsterdam and Moscow.[14]

Influence of Germanic paganism and folklore

An 1886 depiction of the indigenous Norse God Odin by Georg von Rosen.
Numerous parallels have been drawn between Santa Claus and the figure of Odin, a major god amongst the Germanic peoples prior to their Christianization. Since many of these elements are unrelated to Christianity, there are theories regarding the pagan origins of various customs of the holiday stemming from areas where the Germanic peoples were Christianized and retained elements of their indigenous traditions, surviving in various forms into modern depictions of Santa Claus.[15]
Odin was sometimes recorded, at the native Germanic holiday of Yule, as leading a great hunting party through the sky.[16] Two books from Iceland, the Poetic Edda, compiled in the 13th century from earlier sources, and the Prose Edda, written in the 13th century by Snorri Sturluson, describe Odin as riding an eight-legged horse named Sleipnir that could leap great distances, giving rise to comparisons to Santa Claus's reindeer.[17] Further, Odin was referred to by many names in Skaldic poetry, some of which describe his appearance or functions. These include Síðgrani,[18] Síðskeggr,[19] Langbarðr,[20] (all meaning "long beard") and Jólnir[21] ("Yule figure").
According to Phyllis Siefker, children would place their boots, filled with carrots, straw, or sugar, near the chimney for Odin's flying horse, Sleipnir, to eat. Odin would then reward those children for their kindness by replacing Sleipnir's food with gifts or candy. This practice, she claims, survived in Germany, Belgium, and the Netherlands after the adoption of Christianity and became associated with Saint Nicholas as a result of the process of Christianization and can be still seen in the modern practice of the hanging of stockings at the chimney in some homes.[22]

Pre-Christian Alpine traditions

Originating from pre-Christian Alpine traditions and influenced by later Christianization, the Krampus is represented as a Companion of Saint Nicholas. Traditionally, some young men dress up as the Krampus in the first two weeks of December and particularly on the evening of December 5 and roam the streets frightening children (and adults) with rusty chains and bells.

Dutch folklore

Sinterklaas in 2007.
In the Netherlands and Belgium, Saint Nicolas, ("Sinterklaas", often called "De Goede Sint" — "The Good Saint") is aided by helpers commonly known as Zwarte Piet in Dutch ("Black Peter") or "Père Fouettard" in French. "Santa Claus" sounds very similar to the Dutch "Sinterklaas", so much so that for a Dutch person the origin of the name "Santa Claus" is obvious; it's just "Sinterklaas" with an English accent.[23]
His feast on December 6 came to be celebrated in many countries with the giving of gifts. However, in the Netherlands the Dutch celebrate on the evening of December 5, with a celebration called "pakjesavond". In the Reformation in 16th-17th century Europe, many Protestants changed the gift bringer to the Christ Child or Christkindl, and the date for giving gifts changed from December 6 to Christmas Eve.[24]
The folklore of Saint Nicolas has many parallels with Germanic mythology, in particular with the god Odin. These include the beard, hat and spear (nowadays a staff) and the cloth bag held by servants to capture naughty children. Both Saint Nicolas and Odin ride white horses that can fly through the air; the white eight-legged steed of Odin is named Sleipnir (although Sleipnir is more commonly depicted as gray). The letters made of candy given by the Zwarte Pieten to children evokes the invention of the rune letters by Odin. The poems recited during the celebration and the songs the children sing relate to Odin as a god of poetry.
There are various explanations of the origins of the helpers. The oldest explanation is that the helpers symbolize the two ravens Hugin and Munin who informed Odin on what was going on. In later stories the helper depicts the defeated devil. The devil is defeated by either Odin or his helper Nörwi, the black father of the night. Nörwi is usually depicted with the same staff of birch (Dutch: "roe") as Zwarte Piet.
Another, more modern story is that Saint Nicolas liberated an Ethiopian slave boy called 'Piter' (from Saint Peter) from a Myra market, and the boy was so grateful he decided to stay with Saint Nicolas as a helper. With the influx of immigrants to the Netherlands starting in the late 1950s, this story is felt by some to be racist.[25] Today, Zwarte Pieten have become modern servants, who have black faces because they climb down sooty chimneys. They hold chimney cleaning tools (cloth bag and staff of birch).[26]
Presents given during the feast are often accompanied by poems, some simple, some quite elaborate pieces of art that mock events in the past year relating to the recipient. The gifts themselves may be just an excuse for the wrapping, which can also be quite elaborate. The more serious gifts may be reserved for the next morning. Since the giving of presents is Sinterklaas's job, presents are traditionally not given at Christmas in the Netherlands, although presents at Christmas are gaining popularity with families with older children or none.
The Zwarte Pieten have roughly the same relationship to the Dutch Saint Nicolas that the elves have to America's Santa Claus. According to tradition, the saint has a Piet for every function: there are navigation Pieten ("wegwijspiet") to navigate the steamboat from Spain to Holland, and acrobatic Pieten to climb roofs and stuff presents down the chimney, or to climb down the chimneys themselves. Over the years many stories have been added. In many cases the Pieten are quite bad at their job, for instance the navigation Piet might point in the wrong direction. This provides some comedy in the annual parade of Saint Nicolas coming to the Netherlands, and can also be used to laud the progress of children at school by having the Piet give the wrong answer to, for example, a simple question like "what is 2+2?", so that the child can give the right answer.
In Netherlands and Belgium the character of Santa Claus, as known in the United States (with his white beard, red and white outfit, etc.), is known as de Kerstman in Dutch ("the Christmas man") and Père Noël ("Father Christmas") in French. He is distinct from Sinterklaas, although they both wear read and have white beards. Although for kids Sinterklaas is the predominant gift-giver in the Netherlands in December (36% of the population only give presents on Sinterklaas day), Christmas is used by another fifth of the Dutch population to give presents. (21% give presents on Christmas only). Some 26% of the Dutch population give presents on both days.[27] In Belgium, presents are given to children only, but to almost all of them, on Sinterklaas day. On Christmas Day, everybody receives presents, but often without Santa Claus' help.

Modern origins

"Scrooge's second Visitor", a colorized version of the original illustration by John Leech made for the Charles Dickens's festive classic A Christmas Carol (1843).
Pre-modern representations of the gift-giver from church history and folklore, notably St Nicholas and Sinterklaas, merged with the British character Father Christmas to create the character known to Britons and Americans as Santa Claus. Father Christmas dates back at least as far as the 17th century in Britain, and pictures of him survive from that era, portraying him as a jolly well-nourished bearded man dressed in a long, green, fur-lined robe. He typified the spirit of good cheer at Christmas, and was reflected as the "Ghost of Christmas Present", in Charles Dickens's festive classic A Christmas Carol, a great genial man in a green coat lined with fur who takes Scrooge through the bustling streets of London on the current Christmas morning, sprinkling the essence of Christmas onto the happy populace.
Folk tale depiction of Father Christmas riding on a goat.
In other countries, the figure of Saint Nicholas was also blended with local folklore. As an example of the still surviving pagan imagery, in Nordic countries the original bringer of gifts at Christmas time was the Yule Goat, a somewhat startling figure with horns.
In the 1840s however, an elf in Nordic folklore called "Tomte" or "Nisse" started to deliver the Christmas presents in Denmark. The Tomte was portrayed as a short, bearded man dressed in gray clothes and a red hat. This new version of the age-old folkloric creature was obviously inspired by the Santa Claus traditions that were now spreading to Scandinavia. By the end of the 19th century this tradition had also spread to Norway and Sweden, replacing the Yule Goat. The same thing happened in Finland, but there the more human figure retained the Yule Goat name. But even though the tradition of the Yule Goat as a bringer of presents is now all but extinct, a straw goat is still a common Christmas decoration in all of Scandinavia.

American variations

In the British colonies of North America and later the United States, British and Dutch versions of the gift-giver merged further. For example, in Washington Irving's History of New York, (1809), Sinterklaas was Americanized into "Santa Claus" (a name first used in the American press in 1773)[28] but lost his bishop’s apparel, and was at first pictured as a thick-bellied Dutch sailor with a pipe in a green winter coat. Irving’s book was a lampoon of the Dutch culture of New York, and much of this portrait is his joking invention.
In 1821, the book A New-year's present, to the little ones from five to twelve is published in New York. It contains Old Santeclaus, an anonymous poem describing an old man on a reindeer sleigh, bringing presents to children.[29] Some modern ideas of Santa Claus seemingly became canon after the publication of the poem "A Visit From St. Nicholas" (better known today as "The Night Before Christmas") in the Troy, New York, Sentinel on December 23, 1823 anonymously; the poem was later attributed to Clement Clarke Moore.[9] Many of his modern attributes are established in this poem, such as riding in a sleigh that lands on the roof, entering through the chimney, and having a bag full of toys. St. Nick is described as being "chubby and plump, a right jolly old elf" with "a little round belly", that "shook when he laughed like a bowlful of jelly", in spite of which the "miniature sleigh" and "tiny reindeer" still indicate that he is physically diminutive. The reindeer were also named: "Now! Dasher, now! Dancer, now! Prancer, and Vixen, On! Comet, on! Cupid, on! Dunder and Blixem" (Dunder and Blixem was later changed to Donner and Blitzen).[30]
As years pass, Santa Claus evolves in popular culture into a large, heavyset person. One of the first artists to define Santa Claus's modern image was Thomas Nast, an American cartoonist of the 19th century. In 1863, a picture of Santa illustrated by Nast appeared in Harper's Weekly.
Thomas Nast immortalized Santa Claus with an illustration for the January 3, 1863 issue of Harper's Weekly.
The story that Santa Claus lives at the North Pole may also have been a Nast creation. His Christmas image in the Harper’s issue dated December 29, 1866 was a collage of engravings titled Santa Claus and His Works, which included the caption "Santa Claussville, N.P."[31] A color collection of Nast's pictures, published in 1869, had a poem also titled "Santa Claus and His Works" by George P. Webster, who wrote that Santa Claus’s home was "near the North Pole, in the ice and snow".[32] The legend had become well known by the 1870s. A boy from Colorado writing to the children's magazine The Nursery in late 1874 said, "If we didn't live so very far from the North Pole, I should ask Santa Claus to bring me a donkey."[33]
L. Frank Baum's The Life and Adventures of Santa Claus, a 1902 children's book, further popularized Santa Claus. Much of Santa Claus’s mythos was not set in stone at the time, leaving Baum to give his "Neclaus" (Necile’s Little One) a wide variety of immortal support, a home in the Laughing Valley of Hohaho, and ten reindeer—who could not fly, but leapt in enormous, flight-like bounds. Claus's immortality was earned, much like his title ("Santa"), decided by a vote of those naturally immortal. This work also established Claus’s motives: a happy childhood among immortals. When Ak, Master Woodsman of the World, exposes him to the misery and poverty of children in the outside world, Santa strives to find a way to bring joy into the lives of all children, and eventually invents toys as a principal means.
Images of Santa Claus were further popularized through Haddon Sundblom’s depiction of him for The Coca-Cola Company’s Christmas advertising in the 1930s.[9] The popularity of the image spawned urban legends that Santa Claus was invented by The Coca-Cola Company or that Santa wears red and white because they are the colors used to promote the Coca-Cola brand.[34] Historically, Coca-Cola was not the first soft drink company to utilize the modern image of Santa Claus in its advertising – White Rock Beverages used Santa to sell mineral water in 1915 and then in advertisements for its ginger ale in 1923.[35][36] Further, the Coca-Cola advertising campaign had the effect of popularising the depiction of Santa as wearing red and white, in contrast to the variety of colours he wore prior to that campaign; red and white was originally given by Nast.[37][38]
A man dressed up as Santa Claus fundraising for Volunteers of America on the sidewalk of street in Chicago, Illinois, in 1902. He is wearing a mask with a beard attached.
The image of Santa Claus as a benevolent character became reinforced with its association with charity and philanthropy, particularly by organizations such as the Salvation Army. Volunteers dressed as Santa Claus typically became part of fundraising drives to aid needy families at Christmas time.
The idea of a wife for Santa Claus may have been the creation of American authors, beginning in the mid-1800s. In 1889, the poet Katherine Lee Bates popularized Mrs. Claus in the poem "Goody Santa Claus on a Sleigh Ride". The 1956 popular song by George Melachrino, "Mrs. Santa Claus", and the 1963 children's book How Mrs. Santa Claus Saved Christmas, by Phyllis McGinley, helped standardize and establish the character and role in the popular imagination.
In some images from the early 20th century, Santa was depicted as personally making his toys by hand in a small workshop like a craftsman. Eventually, the idea emerged that he had numerous elves responsible for making the toys, but the toys were still handmade by each individual elf working in the traditional manner.
The concept of Santa Claus continues to inspire writers and artists, as in author Seabury Quinn’s 1948 novel Roads, which draws from historical legends to tell the story of Santa and the origins of Christmas. Other modern additions to the "story" of Santa include Rudolph the Red-Nosed Reindeer, the 9th and lead reindeer immortalized in a Gene Autry song, written by a Montgomery Ward copywriter.

Chimney tradition

The tradition of Santa Claus entering dwellings through the chimney may reach back to the tale of Saint Nicholas tossing coins through a window, and, in a later version of the tale, tossing coins down a chimney when he finds the window locked. In Dutch artist Jan Steen's painting, The Feast of Saint Nicholas, adults and toddlers are glancing up a chimney with amazement on their faces while other children play with their toys. The hearth was held sacred in primitive belief as a source of beneficence, and popular belief had elves and fairies bringing gifts to the house through this portal. Santa's entrance into homes on Christmas Eve via the chimney was made part of American tradition through Moore's A Visit from Saint Nicholas where the author described him as an elf.[39]

In popular culture

By the end of the 20th century, the reality of mass mechanized production became more fully accepted by the Western public. That shift was reflected in the modern depiction of Santa's residence—now often humorously portrayed as a fully mechanized production and distribution facility, equipped with the latest manufacturing technology, and overseen by the elves with Santa and Mrs. Claus as executives and/or managers.[40] An excerpt from a 2004 article, from a supply chain managers' trade magazine, aptly illustrates this depiction:
Santa's main distribution center is a sight to behold. At 4,000,000 square feet (370,000 m2), it's one of the world's largest facilities. A real-time warehouse management system is of course required to run such a complex. The facility makes extensive use of task interleaving, literally combining dozens of DC activities (putaway, replenishing, order picking, sleigh loading, cycle counting) in a dynamic queue...the DC elves have been on engineered standards and incentives for three years, leading to a 12% gain in productivity...The WMS and transportation system are fully integrated, allowing (the elves) to make optimal decisions that balance transportation and order picking and other DC costs. Unbeknownst to many, Santa actually has to use many sleighs and fake Santa drivers to get the job done Christmas Eve, and the TMS optimally builds thousands of consolidated sacks that maximize cube utilization and minimize total air miles.[41]
Many television commercials, comic strips and other media depict this as a sort of humorous business, with Santa's elves acting as a sometimes mischievously disgruntled workforce, cracking jokes and pulling pranks on their boss. For instance, an early Bloom County story has Santa telling the story of how his elves went on strike, only to be fired by Ronald Reagan and replaced by unemployed aircraft control personnel.[citation needed]
NORAD, the joint Canadian-American military organization responsible for air defense, regularly reports tracking Santa Claus every year.[42]
In Kyrgyzstan, a mountain peak was named after Santa Claus, after a Swedish company had suggested the location be a more efficient starting place for present-delivering journeys all over the world, than Lapland. In the Kyrgyz capital, Bishkek, a Santa Claus Festival was held on December 30, 2007, with government officials attending. 2008 was officially declared the Year of Santa Claus in the country. The events are seen as moves to boost tourism in Kyrgyzstan,[43] which is predominantly Muslim.
The Guinness World Record for the largest gathering of Santa Clauses is held by Derry City, Northern Ireland. On September 9, 2007. A total of 12,965 people dressed up as Santa or Santa's helper brought down the previous record of 3,921, which was set during the Santa Dash event in Liverpool City Centre in 2005.[44] A gathering of Santas in 2009 in Bucharest, Romania attempted top the world record, but failed with only 3939 Santas.[45]

Rituals

A visit to a department store Santa Claus, 1956.
Rituals surrounding Santa Claus are performed throughout the world by children hoping to receive gifts from him. Some rituals (such as visiting a department store Santa) occur in the weeks and days before Christmas while others, such as preparing snacks for Santa, are specific to Christmas Eve. Some rituals, such as setting out stockings to be filled with gifts, are age-old traditions while others, such as NORAD's tracking of Santa's sleigh through the night skies on Christmas Eve, are modern inventions.

Parades, department stores, and shopping malls

Santa Claus appears in the weeks before Christmas in department stores or shopping malls, or at parties. The practice of this has been credited to James Edgar, as he started doing this in 1890 in his Brockton, Massachusetts department store.[46] He is played by an actor, usually helped by other actors (often mall employees) dressed as elves or other creatures of folklore associated with Santa. Santa's function is either to promote the store's image by distributing small gifts to children, or to provide a seasonal experience to children by listening to their wishlist while having them sit on his knee (a practice now under review by some organisations in Britain,[47] and Switzerland[48]). Sometimes a photograph of the child and Santa are taken. Having a Santa set up to take pictures with children is a ritual that dates back at least to 1918.[49]
Eaton's Santa Claus Parade, 1918, Toronto, Canada. Having arrived at the Eaton's department store, Santa is readying his ladder to climb up onto the building.
The area set up for this purpose is festively decorated, usually with a large throne, and is called variously "Santa's Grotto", "Santa's Workshop" or a similar term. In the United States, the most notable of these is the Santa at the flagship Macy's store in New York City - he arrives at the store by sleigh in the Macy's Thanksgiving Day Parade on the last float, and his court takes over a large portion of one floor in the store. The Macy's Santa Claus is often said to be the real Santa. Essayist David Sedaris is known for the satirical SantaLand Diaries he kept while working as an elf in the Macy's display, which were turned into a famous radio segment and later published.
Quite often the Santa, if and when he is detected to be fake, explains that he is not the real Santa and is helping him at this time of year. Most young children seem to understand this, as the real Santa is extremely busy around Christmas. At family parties, Santa is sometimes impersonated by the male head of the household or other adult male family member.
Santa Claus portrayed by children's television producer Jonathan Meath.
There are schools offering instruction on how to act as Santa Claus. For example, children's television producer Jonathan Meath studied at the International School of Santa Claus and earned the degree Master of Santa Claus in 2006. It blossomed into a second career for him, and after appearing in parades and malls,[50] he appeared on the cover of the American monthly Boston Magazine as Santa.[51] There are associations with members who portray Santa; for example, Mr. Meath is a board member of the international organization called Fraternal Order of Real Bearded Santas.[52]

Letter writing to Santa

Australia's Postage Stamps for Christmas 2010 illustrating a child writng a letter, and Santa reading one [5]
Writing letters to Santa Claus has been a Christmas tradition for children for many years. These letters normally contain a wishlist of toys and assertions of good behavior. Some social scientists have found that boys and girls write different types of letters. Girls generally write longer but more polite lists and express the nature of Christmas more in their letters than in letters written by boys. Girls also more often request gifts for other people (see the 2009 article "Understanding What Christmas Gifts Mean to Children" by Jenniina Halkoaho and Pirjo Laaksonnen, pages 248 - 255 in "Young Consumers" and their reference to the 1994 article by Otnes, Cele, Kyungseung Kim, and Young Chan Kim. "Yes, Virginia, There is a Gender Difference: Analyzing Children's Requests to Santa Claus." in the Journal of Popular Culture, Vol. 28, no. 1 (Summer 1994), pp. 17–2

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